Plenty Pop Ups
Plenty is a phenomenal company with the vision to make produce universally accessible, and they’re doing this through vertical indoor farms. Happily has been helping them pop up every week in San Francisco and Seattle, giving the neighbors of their farms the first tastes of Plenty’s greens. We’re obsessed with their arugula. Photos from the gallery here, taken by our friend Marla Aufmuth, are from our pop up at the Renegade Craft Fair. We had a fantastic response, providing more than 10,000 samples (50%+ of attendees) and capturing valuable feedback for the marketing team.